{"id":29165,"date":"2026-06-22T08:24:45","date_gmt":"2026-06-22T08:24:45","guid":{"rendered":"https:\/\/about.rolser.com\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/"},"modified":"2026-09-08T12:38:03","modified_gmt":"2026-09-08T12:38:03","slug":"rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector","status":"publish","type":"post","link":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/","title":{"rendered":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Rolser has launched an award-winning project for breaking with the visual conventions of its sector<\/b><\/span><\/font><\/span><\/h2><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The Rolser The Yearbook 2025<\/strong> project, developed by the creative studio Democr\u00e0cia\u00ae for Rolser<\/strong>, has been awarded the 2026 ADCV Gold Prize in the Art Direction category<\/strong>, one of the highest honours in Valencian design awarded by the Association of Design Professionals of the Valencian Community (ADCV).

<\/p>

Based on the vision and creative guidelines of the Rolser team led by Isa Server, Head of Product Design<\/strong>, the project transforms the traditional product catalogue into a publication with its own distinct identity. Through contemporary visual language and a carefully crafted narrative, The Yearbook <\/em>showcases the brand\u2019s products in unexpected settings, bringing together design, innovation and lifestyle from a unique perspective. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The jury highlighted the art direction as \u2018extremely well executed, with every detail of every scene meticulously crafted, and which is also completely groundbreaking within its sector\u2019, emphasising the project\u2019s ability to reinterpret the usual visual codes of a category with a long industrial tradition.<\/p>

<\/p>

The award was presented during the 2026 ADCV Awards ceremony held at the Teatre El Musical (TEM) in Valencia. In this eighth edition, the awards attracted 353 entries submitted by professionals, studios and companies, cementing their position as one of the leading platforms for recognising design in the Valencian Community and one of the sector\u2019s flagship events at a national level. <\/p>

<\/span><\/p>

For Rolser, Spain\u2019s leading retailer of shopping trolleys and an international benchmark, this recognition serves as an endorsement of its approach to design as a tool for innovation, communication and brand-building. This vision goes beyond the product itself and forms part of the company\u2019s strategy to develop concepts that add value, connect with people and continue to explore new creative languages. <\/p>

<\/p>

In the words of Isa Server<\/strong>, Head of Product Design at Rolser, \u201cthis recognition highlights an approach to design that goes far beyond the product itself. At Rolser, we strive to ensure that design forms part of innovation, communication and brand-building. This award acknowledges the work carried out in collaboration with Democr\u00e0cia\u00ae and the commitment of everyone who has helped to bring this project to fruition.\u201d<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

This recognition from the ADCV comes on top of the award recently won by the same project at the ADG Laus 2026 Awards<\/strong>, where Rolser The Yearbook 2025<\/em> was honoured with a Laus Silver in the Graphic and Editorial Design category,<\/strong> further cementing the reputation of a project that has managed to stand out amongst some of the most significant creative works on the national scene.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

+ About ROLSER<\/u><\/strong><\/p>


To view or download images:
<\/strong>https:\/\/cloud.rolser.com\/ow<\/a>ncloud\/index.php\/s\/2eufIQCvPAklbxL<\/a><\/p>


<\/strong>See attached dossier click here:
<\/strong> <\/strong>https:\/\/about.rolser.com\/wp-content\/uploads\/2023\/10\/Dosier-de-prensa_CAS.pdf<\/a>

<\/p>

https:\/\/www.rolser.com\/<\/a>

<\/p>

For further information:<\/em><\/strong><\/p>

Communications Manager \/ Rosana Alcayde \/ rosana@rosanaalcayde.com \/ 670 27 72 08<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Rolser has launched an award-winning project for breaking with the visual conventions of its sector The Rolser The Yearbook 2025 project, developed by the creative studio Democr\u00e0cia\u00ae for Rolser, has been awarded the 2026 ADCV Gold Prize in the Art Direction category, one of the highest honours in Valencian design awarded by the Association of […]<\/p>\n","protected":false},"author":10,"featured_media":29162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79],"tags":[],"class_list":["post-29165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press"],"yoast_head":"\nRolser has launched an award-winning project for breaking with the visual conventions of its sector -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rolser has launched an award-winning project for breaking with the visual conventions of its sector -\" \/>\n<meta property=\"og:description\" content=\"Rolser has launched an award-winning project for breaking with the visual conventions of its sector The Rolser The Yearbook 2025 project, developed by the creative studio Democr\u00e0cia\u00ae for Rolser, has been awarded the 2026 ADCV Gold Prize in the Art Direction category, one of the highest honours in Valencian design awarded by the Association of […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rolseroficial\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-22T08:24:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-08T12:38:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.rolser.com\/wp-content\/uploads\/2026\/06\/Isa-Server-Disenadora-Rolser-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sergio Avargues\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sergio Avargues\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/\"},\"author\":{\"name\":\"Sergio Avargues\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#\\\/schema\\\/person\\\/f4bdf10eee268515a4f1c501a309a976\"},\"headline\":\"Rolser has launched an award-winning project for breaking with the visual conventions of its sector\",\"datePublished\":\"2026-06-22T08:24:45+00:00\",\"dateModified\":\"2026-09-08T12:38:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/\"},\"wordCount\":484,\"publisher\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/about.rolser.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Isa-Server-Disenadora-Rolser-2.jpg\",\"articleSection\":[\"Press\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/\",\"url\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/\",\"name\":\"Rolser has launched an award-winning project for breaking with the visual conventions of its sector -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/about.rolser.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Isa-Server-Disenadora-Rolser-2.jpg\",\"datePublished\":\"2026-06-22T08:24:45+00:00\",\"dateModified\":\"2026-09-08T12:38:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#primaryimage\",\"url\":\"https:\\\/\\\/about.rolser.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Isa-Server-Disenadora-Rolser-2.jpg\",\"contentUrl\":\"https:\\\/\\\/about.rolser.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Isa-Server-Disenadora-Rolser-2.jpg\",\"width\":1920,\"height\":1350},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Rolser has launched an award-winning project for breaking with the visual conventions of its sector\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/\",\"name\":\"about.rolser\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#organization\"},\"alternateName\":\"Rolser\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#organization\",\"name\":\"Rolser SA\",\"alternateName\":\"Rolset\",\"url\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/about.rolser.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Logo-ROLSER_60anys_CAS-scaled.png\",\"contentUrl\":\"https:\\\/\\\/about.rolser.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Logo-ROLSER_60anys_CAS-scaled.png\",\"width\":2560,\"height\":1284,\"caption\":\"Rolser SA\"},\"image\":{\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/rolseroficial\",\"https:\\\/\\\/www.instagram.com\\\/rolseroficial\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/about.rolser.com\\\/en\\\/#\\\/schema\\\/person\\\/f4bdf10eee268515a4f1c501a309a976\",\"name\":\"Sergio Avargues\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4585d760b5c3a0d9069d2469a705adb30ed59f1c6448c4c9162bfa68366f526f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4585d760b5c3a0d9069d2469a705adb30ed59f1c6448c4c9162bfa68366f526f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4585d760b5c3a0d9069d2469a705adb30ed59f1c6448c4c9162bfa68366f526f?s=96&d=mm&r=g\",\"caption\":\"Sergio Avargues\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector -","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/","og_locale":"en_US","og_type":"article","og_title":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector -","og_description":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector The Rolser The Yearbook 2025 project, developed by the creative studio Democr\u00e0cia\u00ae for Rolser, has been awarded the 2026 ADCV Gold Prize in the Art Direction category, one of the highest honours in Valencian design awarded by the Association of […]","og_url":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/","article_publisher":"https:\/\/www.facebook.com\/rolseroficial","article_published_time":"2026-06-22T08:24:45+00:00","article_modified_time":"2026-09-08T12:38:03+00:00","og_image":[{"width":1920,"height":1350,"url":"https:\/\/about.rolser.com\/wp-content\/uploads\/2026\/06\/Isa-Server-Disenadora-Rolser-2.jpg","type":"image\/jpeg"}],"author":"Sergio Avargues","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sergio Avargues","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#article","isPartOf":{"@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/"},"author":{"name":"Sergio Avargues","@id":"https:\/\/about.rolser.com\/en\/#\/schema\/person\/f4bdf10eee268515a4f1c501a309a976"},"headline":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector","datePublished":"2026-06-22T08:24:45+00:00","dateModified":"2026-09-08T12:38:03+00:00","mainEntityOfPage":{"@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/"},"wordCount":484,"publisher":{"@id":"https:\/\/about.rolser.com\/en\/#organization"},"image":{"@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#primaryimage"},"thumbnailUrl":"https:\/\/about.rolser.com\/wp-content\/uploads\/2026\/06\/Isa-Server-Disenadora-Rolser-2.jpg","articleSection":["Press"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/","url":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/","name":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector -","isPartOf":{"@id":"https:\/\/about.rolser.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#primaryimage"},"image":{"@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#primaryimage"},"thumbnailUrl":"https:\/\/about.rolser.com\/wp-content\/uploads\/2026\/06\/Isa-Server-Disenadora-Rolser-2.jpg","datePublished":"2026-06-22T08:24:45+00:00","dateModified":"2026-09-08T12:38:03+00:00","breadcrumb":{"@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#primaryimage","url":"https:\/\/about.rolser.com\/wp-content\/uploads\/2026\/06\/Isa-Server-Disenadora-Rolser-2.jpg","contentUrl":"https:\/\/about.rolser.com\/wp-content\/uploads\/2026\/06\/Isa-Server-Disenadora-Rolser-2.jpg","width":1920,"height":1350},{"@type":"BreadcrumbList","@id":"https:\/\/about.rolser.com\/en\/rolser-has-launched-an-award-winning-project-for-breaking-with-the-visual-conventions-of-its-sector\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/about.rolser.com\/en\/"},{"@type":"ListItem","position":2,"name":"Rolser has launched an award-winning project for breaking with the visual conventions of its sector"}]},{"@type":"WebSite","@id":"https:\/\/about.rolser.com\/en\/#website","url":"https:\/\/about.rolser.com\/en\/","name":"about.rolser","description":"","publisher":{"@id":"https:\/\/about.rolser.com\/en\/#organization"},"alternateName":"Rolser","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/about.rolser.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/about.rolser.com\/en\/#organization","name":"Rolser SA","alternateName":"Rolset","url":"https:\/\/about.rolser.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/about.rolser.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/about.rolser.com\/wp-content\/uploads\/2023\/03\/Logo-ROLSER_60anys_CAS-scaled.png","contentUrl":"https:\/\/about.rolser.com\/wp-content\/uploads\/2023\/03\/Logo-ROLSER_60anys_CAS-scaled.png","width":2560,"height":1284,"caption":"Rolser SA"},"image":{"@id":"https:\/\/about.rolser.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/rolseroficial","https:\/\/www.instagram.com\/rolseroficial"]},{"@type":"Person","@id":"https:\/\/about.rolser.com\/en\/#\/schema\/person\/f4bdf10eee268515a4f1c501a309a976","name":"Sergio Avargues","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4585d760b5c3a0d9069d2469a705adb30ed59f1c6448c4c9162bfa68366f526f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4585d760b5c3a0d9069d2469a705adb30ed59f1c6448c4c9162bfa68366f526f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4585d760b5c3a0d9069d2469a705adb30ed59f1c6448c4c9162bfa68366f526f?s=96&d=mm&r=g","caption":"Sergio Avargues"}}]}},"_links":{"self":[{"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/posts\/29165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/comments?post=29165"}],"version-history":[{"count":3,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/posts\/29165\/revisions"}],"predecessor-version":[{"id":29168,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/posts\/29165\/revisions\/29168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/media\/29162"}],"wp:attachment":[{"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/media?parent=29165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/categories?post=29165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/about.rolser.com\/en\/wp-json\/wp\/v2\/tags?post=29165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}